The beauty of chaos by Alessandro Michele for the Gucci FW 2016 collection opened the Milan Fashion Week. And for a year now, from the debut, his unusual style according to which “everything changes but nothing really changes”, has become a successful trademark that fascinates both the press and the market.
Recently COUNCIL OF FASHION DESIGNERS OF AMERICA launched some upsetting proposals for the fashion system, and European fashion coucils tried to respond, even if they didn’t know how to.
The hot topic concerns twice-yearly fashion shows and their impossibility of immediate purchase for those who want to buy everything just after the final catwalk. So the question is: Do fashion weeks make sense anymore?
Antonio Marras is the perfect embodiment of what I call “poet-designer”.
He is one of the few visionary characters who lives fashion and everything that goes around it, as a means of expression of his cultural identity. I think that due to this reason his invitation and press-kit are the most wanted objects of desire of the Milan Fashion Week; they are like small art works in which he explains his point of view, through images and words inviting the reader to discover a different world.